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SNAP’s Unexpected Surge: Analyzing the Latest Performance

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Written by Jack Kellogg
Updated 7/14/2025, 2:34 pm ET 5 min read

Snap Inc.’s stock trades up by 4.33% as rumors of a major partnership spark investor enthusiasm.

In recent market activity, Snap Inc. has captured considerable attention following its latest moves and partnerships that are causing ripples in the stock world. The following points highlight the key reasons behind the change in SNAP’s stock price and its implications for investors:

Key Highlights

  • Snap Inc. has announced its quarterly conference call for Q2 2025 financial results on Aug 5, 2025, which will discuss potential growth and financial outcomes.
  • The company has forged a landmark partnership with RWS Global to revolutionize fan engagement at major sporting events using augmented reality (AR), starting with big global tournaments.
  • Snap Inc. has teamed up with Integral Ad Science to launch a pioneering AI-powered social attention measurement tool, aimed at giving advertisers robust insights into consumer engagement on Snapchat.

Candlestick Chart

Live Update At 14:32:40 EST: On Monday, July 14, 2025 Snap Inc. stock [NYSE: SNAP] is trending up by 4.33%! Discover the key drivers behind this movement as well as our expert analysis in the detailed breakdown below.

Delving into Snap’s Financial Mystique

Successful traders often understand the importance of managing their trades wisely. As millionaire penny stock trader and teacher Tim Sykes says, “Cut losses quickly, let profits ride, and don’t overtrade.” This principle is essential to ensure that one remains disciplined in their trading approach. Cutting losses quickly prevents small mistakes from growing into significant financial setbacks. Letting profits ride allows traders to maximize their gains while they are on the right side of a transaction. Finally, avoiding overtrading helps maintain focus and prevents the depletion of resources by making impulsive decisions. By adhering to these principles, traders can enhance their chances of long-term success in the volatile world of trading.

Snap’s recent performance in the stock market underscores a complex dance involving partnerships and financial outcomes that emphasize innovation and strategic implementations. With AR & AI at the forefront, Snap’s stock closed at $9.505 on Jul 14, 2025, up from an opening price of $9.08, hinting at strong investor faith in the company’s ability to capitalize on its innovations.

Snap’s quarterly conference, set for Aug 5, will certainly put company financials under scrutiny, providing a clear overview of their earnings strategy and future growth projections. Investors are eagerly anticipating how Snap’s AR integration in major sports events might translate into increased viewer engagement and, definitely, financial gains.

More Breaking News

Key ratios reveal a mixed story: the gross margin stands tall at 54.1%, indicating potential profitability. However, a deep dive into earnings reports conveys that although Snooch is tapping into lucrative markets, their total expenses hike to $1,557,063,000, shedding light on ongoing challenges in balancing costs with growth ambitions. Assets worth over $7.58 bin hint at a solid foundation, but debt levels demand careful monitoring.

Unpacking SNAP’s Strategic Partnerships

The tie-up with RWS Global marks a significant shift in Snap’s aim to actively involve fans through stunning AR lenses. The first such endeavor will kick off at the World Aquatics Championships in Singapore. This can potentially elevate Snap’s visibility and integrate more users into their evolving ecosystem, as augmented reality becomes an attractive tool for event organizers to captivate global audiences.

Concurrently, their alliance with Integral Ad Science introduces a smart, AI-powered solution that could redefine how advertisers gauge attention spans on the platform. That’s a valuable asset for companies wishing to fine-tune their advertisement strategies effortlessly, leveraging data-driven insights.

Conclusion: Evaluating SNAP’s Path Forward

Snap’s latest movements have both thrilled and stirred curiosity among investors, traders, and tech enthusiasts alike. With robust visionary partnerships promising fan engagement and innovative technologies blending AR with marketing prowess, Snap is painting an enticing future.

However, potential traders need to weigh these opportunities against the looming backdrop of Snap’s financial numbers, which feature commendable and concerning aspects. Observers should remain vigilant, paying attention to upcoming earnings insights and broader market reactions to accurately gauge Snap’s trajectory. As millionaire penny stock trader and teacher Tim Sykes says, “Be patient, don’t force trades, and let the perfect setups come to you.” This mindset is crucial for navigating the volatile swings and ensuring well-timed entry and exit points.

Ultimately, they must consider whether these developments portend an enduring phase of growth for Snap or if current momentum may prove transient. As always, a trader’s journey with Snap should be as calculated as it is enthusiastic – a combination of excitement and due diligence, navigating both opportunities and pitfalls.

This is stock news, not investment advice. Timothy Sykes News delivers real-time stock market news focused on key catalysts driving short-term price movements. Our content is tailored for active traders and investors seeking to capitalize on rapid price fluctuations, particularly in volatile sectors like penny stocks. Readers come to us for detailed coverage on earnings reports, mergers, FDA approvals, new contracts, and unusual trading volumes that can trigger significant short-term price action. Some users utilize our news to explain sudden stock movements, while others rely on it for diligent research into potential investment opportunities.

Dive deeper into the world of trading with Timothy Sykes, renowned for his expertise in penny stocks. Explore his top picks and discover the strategies that have propelled him to success with these articles:

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Jack Kellogg

He teaches webinars on Tim Sykes’ Trading Challenge He became Tim’s youngest millionaire student in 2020. Now he’s second on the Trading Challenge leaderboard with $12.9 million in career earnings. He’s a master of the 7-Step Pennystocking Framework. Jack is one of a rare breed of traders to profitably trade the entire penny stock framework.
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* Results are not typical and will vary from person to person. Making money trading stocks takes time, dedication, and hard work. There are inherent risks involved with investing in the stock market, including the loss of your investment. Past performance in the market is not indicative of future results. Any investment is at your own risk. See Terms of Service here

The available research on day trading suggests that most active traders lose money. Fees and overtrading are major contributors to these losses.

A 2000 study called “Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors” evaluated 66,465 U.S. households that held stocks from 1991 to 1996. The households that traded most averaged an 11.4% annual return during a period where the overall market gained 17.9%. These lower returns were attributed to overconfidence.

A 2014 paper (revised 2019) titled “Learning Fast or Slow?” analyzed the complete transaction history of the Taiwan Stock Exchange between 1992 and 2006. It looked at the ongoing performance of day traders in this sample, and found that 97% of day traders can expect to lose money from trading, and more than 90% of all day trading volume can be traced to investors who predictably lose money. Additionally, it tied the behavior of gamblers and drivers who get more speeding tickets to overtrading, and cited studies showing that legalized gambling has an inverse effect on trading volume.

A 2019 research study (revised 2020) called “Day Trading for a Living?” observed 19,646 Brazilian futures contract traders who started day trading from 2013 to 2015, and recorded two years of their trading activity. The study authors found that 97% of traders with more than 300 days actively trading lost money, and only 1.1% earned more than the Brazilian minimum wage ($16 USD per day). They hypothesized that the greater returns shown in previous studies did not differentiate between frequent day traders and those who traded rarely, and that more frequent trading activity decreases the chance of profitability.

These studies show the wide variance of the available data on day trading profitability. One thing that seems clear from the research is that most day traders lose money .

Millionaire Media 66 W Flagler St. Ste. 900 Miami, FL 33130 United States (888) 878-3621 This is for information purposes only as Millionaire Media LLC nor Timothy Sykes is registered as a securities broker-dealer or an investment adviser. No information herein is intended as securities brokerage, investment, tax, accounting or legal advice, as an offer or solicitation of an offer to sell or buy, or as an endorsement, recommendation or sponsorship of any company, security or fund. Millionaire Media LLC and Timothy Sykes cannot and does not assess, verify or guarantee the adequacy, accuracy or completeness of any information, the suitability or profitability of any particular investment, or the potential value of any investment or informational source. The reader bears responsibility for his/her own investment research and decisions, should seek the advice of a qualified securities professional before making any investment, and investigate and fully understand any and all risks before investing. Millionaire Media LLC and Timothy Sykes in no way warrants the solvency, financial condition, or investment advisability of any of the securities mentioned in communications or websites. In addition, Millionaire Media LLC and Timothy Sykes accepts no liability whatsoever for any direct or consequential loss arising from any use of this information. This information is not intended to be used as the sole basis of any investment decision, nor should it be construed as advice designed to meet the investment needs of any particular investor. Past performance is not necessarily indicative of future returns.

Citations for Disclaimer

Barber, Brad M. and Odean, Terrance, Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors. Available at SSRN: “Day Trading for a Living?”

Barber, Brad M. and Lee, Yi-Tsung and Liu, Yu-Jane and Odean, Terrance and Zhang, Ke, Learning Fast or Slow? (May 28, 2019). Forthcoming: Review of Asset Pricing Studies, Available at SSRN: “https://ssrn.com/abstract=2535636”

Chague, Fernando and De-Losso, Rodrigo and Giovannetti, Bruno, Day Trading for a Living? (June 11, 2020). Available at SSRN: “https://ssrn.com/abstract=3423101”

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