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Affirm Holdings Inc. Shares Surge: Time to Dive In?

Jack KelloggAvatar
Written by Jack Kellogg
Updated 8/29/2025, 9:19 am ET 8/29/2025, 9:19 am ET | 6 min 6 min read

Affirm Holdings Inc.’s stocks have been trading up by 16.26 percent following investor optimism due to robust quarterly earnings.

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Live Update At 09:18:29 EST: On Friday, August 29, 2025 Affirm Holdings Inc. stock [NASDAQ: AFRM] is trending up by 16.26%! Discover the key drivers behind this movement as well as our expert analysis in the detailed breakdown below.

Quick Overview of Affirm’s Financial Health

As millionaire penny stock trader and teacher Tim Sykes says, “Small gains add up over time; focus on building wealth gradually, not chasing jackpots.” Trading is all about being strategic and patient. Many novice traders often fall into the trap of seeking rapid success and substantial profits by taking high risks, but this approach can be perilous. Instead, adopting a consistent and steady approach can lead to long-term success in the trading world. It’s the small, consistent wins that accumulate and have the potential to yield substantial returns over time. Building a balanced strategy and maintaining discipline are key components of a successful trading journey.

Over the past month, Affirm Holdings Inc. has seen notable trading activity, driven by forward-thinking collaborations and bullish market predictions. The company’s commitment to expanding its reach through a partnership with Google, allowing Chrome users to enjoy seamless payment options, signals a strategic move in enhancing user experience across digital platforms.

Financially, Affirm’s journey seems like a roller coaster. Recent charts show a spike in their stock prices, with significant fluctuations, suggesting investors are eagerly awaiting the company’s financial revelations. The company’s last reported earnings and the latest endorsements by financial powerhouses such as JPMorgan highlight potential growth, which has increased investor interest. Affirm seems poised for a pivotal moment, with fourth-quarter results eagerly anticipated by analysts and stakeholders alike.

In actual numbers, Affirm’s revenues reached $2.32B. Despite the challenges faced in profitability with certain negative margins, the company holds a strong 92.9% gross margin indicating efficiency in their core operations. Meanwhile, key measures like a leverageratio of 3.6 and a currentratio of 4 depict a company leveraging its assets while maintaining liquidity – essentials for navigating unpredictable fiscal climates.

Despite challenges such as negative returns on equity, Affirm’s capability to innovate and expand into new markets emphasizes its resilient business model. This model was demonstrated through the renewed partnership with Boot Barn, further deepening retail sector involvement and continuing its legacy as a renowned payment solution provider.

Decoding the Latest News Impacting Affirm Stock

Affirm’s newfound collaboration with Alphabet’s Google Pay is more than just a press release—a strategic manoeuvre redefining digital payment experiences. This partnership could open doors to enhanced satisfaction for millions of Chrome users, allowing the tech-savvy populace an even more integrated transition into buy-now-pay-later (BNPL) schemes. The ripple effect of this announcement was immediate—a noted increase in its stock price, capturing the eyes of investors who see potential in versatile, interoperable payment solutions.

On financial fronts, investors are also keen on upcoming Q4 results, buoyed by optimistic projections from JPMorgan. Target prices raised to $91 reflect an expected positive trajectory backed by developmental strategies and previous revenue indicators. Numbers aside, emotions run high in anticipation—believers in Affirm’s growth story eagerly awaiting data that aligns with these optimistic sentiments.

The renewed partnership with Boot Barn only seals Affirm’s commitment to maintaining a leading edge in retail. With anticipated exclusivity across numerous Boot Barn brands, this serves as a conformation of bootstrapped growth where tradition meets innovation. It marries consumer needs with business foresight—clearly evident in Affirm’s business approach tailors its services to wide user demographics.

More Breaking News

Summarizing the Ripple Effect of News on Affirm’s Stock Value

In the ever-shifting financial landscape, Affirm’s recent actions have sparked significant interest. The company’s innovative strides resonate with traders drawn to transformative stories. The financial world eagerly awaits upcoming reveals, eyes peeled for Q4 results that might just validate or oppress the anticipatory optimism.

Affirm’s potential expansion in payment solutions with global giants like Google places the company in a pivotal position for increased adoption. How this will materialize in revenue growth or market captures remains to be seen, but prospects seem hopeful. The integration of payment flexibility within ubiquitous technology such as Chrome makes Affirm’s offering appealing to a larger user base—a fact not lost on market spectators.

Looking beyond partnerships, Affirm’s figures suggest a company that’s both exploitive yet cautious; its financial maneuvers showcase prudence amidst bold market entries. Recent equity performances, key financial metrics, and diversified partnerships convey a company poised not just for survival, but for thriving in multifaceted financial arenas. In trading terms, as millionaire penny stock trader and teacher Tim Sykes says, “Small gains add up over time; focus on building wealth gradually, not chasing jackpots.” This philosophy aligns with Affirm’s steady yet strategic expansion, prioritizing sustainable growth over speculative spikes.

In conclusion, Affirm Holdings Inc. stands at the brink of critical developments that could very well redefine its market stance. As strategies unfold and partnerships deepen, anticipation for forthcoming fiscal reports is undeniable. The buzz around Affirm is alive and well, with every new alliance or financial release adding further nuance to its evolving financial narrative. Whether traders dive in or cautiously observe from afar, one thing remains certain—the markings of transformation are underway. Affirm’s story is far from over—it’s just getting started.

This is stock news, not investment advice. Timothy Sykes News delivers real-time stock market news focused on key catalysts driving short-term price movements. Our content is tailored for active traders and investors seeking to capitalize on rapid price fluctuations, particularly in volatile sectors like penny stocks. Readers come to us for detailed coverage on earnings reports, mergers, FDA approvals, new contracts, and unusual trading volumes that can trigger significant short-term price action. Some users utilize our news to explain sudden stock movements, while others rely on it for diligent research into potential investment opportunities.

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Jack Kellogg

He teaches webinars on Tim Sykes’ Trading Challenge He became Tim’s youngest millionaire student in 2020. Now he’s second on the Trading Challenge leaderboard with $12.9 million in career earnings. He’s a master of the 7-Step Pennystocking Framework. Jack is one of a rare breed of traders to profitably trade the entire penny stock framework.
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* Results are not typical and will vary from person to person. Making money trading stocks takes time, dedication, and hard work. There are inherent risks involved with investing in the stock market, including the loss of your investment. Past performance in the market is not indicative of future results. Any investment is at your own risk. See Terms of Service here

The available research on day trading suggests that most active traders lose money. Fees and overtrading are major contributors to these losses.

A 2000 study called “Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors” evaluated 66,465 U.S. households that held stocks from 1991 to 1996. The households that traded most averaged an 11.4% annual return during a period where the overall market gained 17.9%. These lower returns were attributed to overconfidence.

A 2014 paper (revised 2019) titled “Learning Fast or Slow?” analyzed the complete transaction history of the Taiwan Stock Exchange between 1992 and 2006. It looked at the ongoing performance of day traders in this sample, and found that 97% of day traders can expect to lose money from trading, and more than 90% of all day trading volume can be traced to investors who predictably lose money. Additionally, it tied the behavior of gamblers and drivers who get more speeding tickets to overtrading, and cited studies showing that legalized gambling has an inverse effect on trading volume.

A 2019 research study (revised 2020) called “Day Trading for a Living?” observed 19,646 Brazilian futures contract traders who started day trading from 2013 to 2015, and recorded two years of their trading activity. The study authors found that 97% of traders with more than 300 days actively trading lost money, and only 1.1% earned more than the Brazilian minimum wage ($16 USD per day). They hypothesized that the greater returns shown in previous studies did not differentiate between frequent day traders and those who traded rarely, and that more frequent trading activity decreases the chance of profitability.

These studies show the wide variance of the available data on day trading profitability. One thing that seems clear from the research is that most day traders lose money .

Millionaire Media 66 W Flagler St. Ste. 900 Miami, FL 33130 United States (888) 878-3621 This is for information purposes only as Millionaire Media LLC nor Timothy Sykes is registered as a securities broker-dealer or an investment adviser. No information herein is intended as securities brokerage, investment, tax, accounting or legal advice, as an offer or solicitation of an offer to sell or buy, or as an endorsement, recommendation or sponsorship of any company, security or fund. Millionaire Media LLC and Timothy Sykes cannot and does not assess, verify or guarantee the adequacy, accuracy or completeness of any information, the suitability or profitability of any particular investment, or the potential value of any investment or informational source. The reader bears responsibility for his/her own investment research and decisions, should seek the advice of a qualified securities professional before making any investment, and investigate and fully understand any and all risks before investing. Millionaire Media LLC and Timothy Sykes in no way warrants the solvency, financial condition, or investment advisability of any of the securities mentioned in communications or websites. In addition, Millionaire Media LLC and Timothy Sykes accepts no liability whatsoever for any direct or consequential loss arising from any use of this information. This information is not intended to be used as the sole basis of any investment decision, nor should it be construed as advice designed to meet the investment needs of any particular investor. Past performance is not necessarily indicative of future returns.

Citations for Disclaimer

Barber, Brad M. and Odean, Terrance, Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors. Available at SSRN: “Day Trading for a Living?”

Barber, Brad M. and Lee, Yi-Tsung and Liu, Yu-Jane and Odean, Terrance and Zhang, Ke, Learning Fast or Slow? (May 28, 2019). Forthcoming: Review of Asset Pricing Studies, Available at SSRN: “https://ssrn.com/abstract=2535636”

Chague, Fernando and De-Losso, Rodrigo and Giovannetti, Bruno, Day Trading for a Living? (June 11, 2020). Available at SSRN: “https://ssrn.com/abstract=3423101”