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Honest Company’s Q3 Results Spark Price Target Revisions Amid Mixed Earnings

Ellis HobbsAvatar
Written by Ellis Hobbs
Updated 11/9/2025, 11:16 am ET | 5 min

In this article Last trade Dec, 05 7:29 PM

  • HNST-3.53%
    HNST - NYSEThe Honest Company Inc.
    $2.71-0.10 (-3.53%)
    Volume:  1.96M
    Float:  101.84M
    $2.70Day Low/High$2.83

The Honest Company Inc.’s stocks have been trading up by 13.73% following positive investor sentiment fueled by promising market performance.

Consumer Staples industry expert:

Analyst sentiment – negative

Honest Company (HNST) is currently navigating challenging market dynamics, reflected by its mixed financial performance. The company’s profitability metrics, specifically an EBIT margin of 1.6% and a pre-tax profit margin of -8%, indicate operating difficulties. Notably, the gross margin of 38.8% underscores HNST’s ability to maintain product cost controls, though it’s not translating into net profitability. The revenue of $378.34 million depicts decent top-line strength, but the corresponding P/E ratio of 44.42 suggests an overvaluation relative to earnings. Financially, HNST maintains a solid balance sheet with a total debt-to-equity ratio of 0.03 and a current ratio of 4.8, illustrating robust liquidity. However, a negative return on assets (-11.08%) and return on equity (-16.63%) reveals inefficiencies in utilizing resources for shareholder value creation.

Technical analysis of HNST highlights a pronounced downtrend in weekly prices, characterized by sequential lower highs and lows, evident from the recent price action where closing prices fell from $3.39 to $2.65 over five sessions. The 5-minute candlestick pattern suggests weak intraday recovery attempts, failing to breach resistance levels around $2.70. This negative bias, combined with diminishing volume, indicates a lack of purchasing interest and potential continued downward pressure. A short-selling strategy is advisable if prices breach the $2.40 support level, targeting $2.30, with stops placed above $2.70 to manage risk effectively.

The latest news indicates a tempered market response to the Q3 earnings report, where HNST marginally beat EPS expectations but fell short on revenue, triggering price target reductions to $4. Despite maintaining a Buy rating, these adjustments by analysts reflect persistent skepticism about HNST’s growth trajectory. Comparing HNST to Consumer Staples and Consumer Products – Healthcare sectors, it lags behind benchmarks largely due to sales discrepancies and ongoing restructuring. Crucial support lies at $2.40, while $4 serves as resistance, curtailed by recent target adjustments. Overall, HNST’s near-term outlook remains challenging; sustained performance improvements are needed to justify optimism.

Candlestick Chart

Weekly Update Nov 03 – Nov 07, 2025: On Sunday, November 09, 2025 The Honest Company Inc. stock [NASDAQ: HNST] is trending up by 13.73%! Discover the key drivers behind this movement as well as our expert analysis in the detailed breakdown below.

Quick Financial Overview

Honest Company’s recent financial performance brings both good and bad news. The company’s Q3 earnings marginally outperformed the EPS expectations with a slight increase, delivering one penny more than the break-even consensus. This, however, couldn’t overshadow the miss in revenue, which came in at $92.57 million compared to analysts’ prediction of $99.43 million. Such figures underscore a notable gap between optimistic forecasts and actual sales figures, highlighting a significant area of concern for stakeholders.

Share performance over recent days has revealed fluctuations, with gestural drops noted soon after financial declarations. Data from the stock’s performance over the preceding few days show a notable decline from a high of $3.46 on November 3, 2025, dropping to $2.79 by November 5, with subsequent trading stabilizing around $2.65. This volatile movement emphasizes the market’s uncertainty toward the company’s future and its immediate financial results.

More Breaking News

Financial ratios compound these insights, with the profitability picture appearing clouded. Ratios show an EBIT margin at a thin 1.6% and a pretax profit margin further in negative territory at -8%. These numbers suggest the company struggles to convert revenue into overall profit efficiently. Additionally, a high P/E ratio of 44.42 might imply that the stock remains overly expensive relative to its earnings, hypothesizing a bearish sentiment for some market participants. Overall, though the current ratio exhibits a healthy mark at 4.8, signaling adequate short-term liquidity, the company might need aggressive campaign moves to secure growth prospects long-term.

Conclusion

In sum, Honest Company’s latest financial metrics and stock movement narratives reveal a period of reevaluation. Elements like favorable EPS juxtaposed with revenue troubles, coupled with adjusted analyst rating targets, suggest a turning point calling for strategic recalibration. Traders remain cautiously optimistic as the management’s restructuring initiatives unfold. As millionaire penny stock trader and teacher Tim Sykes says, “The goal is not to win every trade but to protect your capital and keep moving forward.” This philosophy underscores the resilience needed during such transitional phases. The coming quarters will serve as a proving ground for Honest Company to generate consistent operational success, bridge valuation gaps, and restore shareholder confidence.

This is stock news, not investment advice. Timothy Sykes News delivers real-time stock market news focused on key catalysts driving short-term price movements. Our content is tailored for active traders and investors seeking to capitalize on rapid price fluctuations, particularly in volatile sectors like penny stocks. Readers come to us for detailed coverage on earnings reports, mergers, FDA approvals, new contracts, and unusual trading volumes that can trigger significant short-term price action. Some users utilize our news to explain sudden stock movements, while others rely on it for diligent research into potential investment opportunities.

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Ellis Hobbs

Trainer and Mentor on Tim Sykes’ Trading Challenge
He teaches webinars on Tim Sykes’ Trading Challenge He treats trading like a business, not a hobby He emphasizes taking small risks — “If you get the process right, money is a forgone conclusion.”
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* Results are not typical and will vary from person to person. Making money trading stocks takes time, dedication, and hard work. There are inherent risks involved with investing in the stock market, including the loss of your investment. Past performance in the market is not indicative of future results. Any investment is at your own risk. See Terms of Service here

The available research on day trading suggests that most active traders lose money. Fees and overtrading are major contributors to these losses.

A 2000 study called “Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors” evaluated 66,465 U.S. households that held stocks from 1991 to 1996. The households that traded most averaged an 11.4% annual return during a period where the overall market gained 17.9%. These lower returns were attributed to overconfidence.

A 2014 paper (revised 2019) titled “Learning Fast or Slow?” analyzed the complete transaction history of the Taiwan Stock Exchange between 1992 and 2006. It looked at the ongoing performance of day traders in this sample, and found that 97% of day traders can expect to lose money from trading, and more than 90% of all day trading volume can be traced to investors who predictably lose money. Additionally, it tied the behavior of gamblers and drivers who get more speeding tickets to overtrading, and cited studies showing that legalized gambling has an inverse effect on trading volume.

A 2019 research study (revised 2020) called “Day Trading for a Living?” observed 19,646 Brazilian futures contract traders who started day trading from 2013 to 2015, and recorded two years of their trading activity. The study authors found that 97% of traders with more than 300 days actively trading lost money, and only 1.1% earned more than the Brazilian minimum wage ($16 USD per day). They hypothesized that the greater returns shown in previous studies did not differentiate between frequent day traders and those who traded rarely, and that more frequent trading activity decreases the chance of profitability.

These studies show the wide variance of the available data on day trading profitability. One thing that seems clear from the research is that most day traders lose money .

Millionaire Media 66 W Flagler St. Ste. 900 Miami, FL 33130 United States (888) 878-3621 This is for information purposes only as Millionaire Media LLC nor Timothy Sykes is registered as a securities broker-dealer or an investment adviser. No information herein is intended as securities brokerage, investment, tax, accounting or legal advice, as an offer or solicitation of an offer to sell or buy, or as an endorsement, recommendation or sponsorship of any company, security or fund. Millionaire Media LLC and Timothy Sykes cannot and does not assess, verify or guarantee the adequacy, accuracy or completeness of any information, the suitability or profitability of any particular investment, or the potential value of any investment or informational source. The reader bears responsibility for his/her own investment research and decisions, should seek the advice of a qualified securities professional before making any investment, and investigate and fully understand any and all risks before investing. Millionaire Media LLC and Timothy Sykes in no way warrants the solvency, financial condition, or investment advisability of any of the securities mentioned in communications or websites. In addition, Millionaire Media LLC and Timothy Sykes accepts no liability whatsoever for any direct or consequential loss arising from any use of this information. This information is not intended to be used as the sole basis of any investment decision, nor should it be construed as advice designed to meet the investment needs of any particular investor. Past performance is not necessarily indicative of future returns.

Citations for Disclaimer

Barber, Brad M. and Odean, Terrance, Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors. Available at SSRN: “Day Trading for a Living?”

Barber, Brad M. and Lee, Yi-Tsung and Liu, Yu-Jane and Odean, Terrance and Zhang, Ke, Learning Fast or Slow? (May 28, 2019). Forthcoming: Review of Asset Pricing Studies, Available at SSRN: “https://ssrn.com/abstract=2535636”

Chague, Fernando and De-Losso, Rodrigo and Giovannetti, Bruno, Day Trading for a Living? (June 11, 2020). Available at SSRN: “https://ssrn.com/abstract=3423101”

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